The SMB-focused marketing and sales technology firm was sold by Accel/KKR
How to Create a Contact and Lead Scoring Methodology That Can Transform Your Business

Setting forth an agreed upon contact and lead scoring methodology is key for the implementation of a collaborative, cross discipline nurture program
The Marketing Survival Guide for 2023

This guide gives an insight into the B2B marketing landscape for 2023
Using Your Dynamics and Marketing Automation Integration to Trigger Email Campaigns

Ensure your CRM system is funneling opportunity to your marketing automation platform with the data it needs to generate the most effective follow-up campaigns
(Infographic) Build a SaaS Migration Roadmap with 7 Best Practices

This infographic covers the 7 best practices to help companies map a custom roadmap for SaaS migration
- AP Automation
- Accounting
- Advanced Pricing
- Automotive
- BI and Reporting
- Bill Of Material Mgmt
- Billing
- Business Central
- CPQ (Configure, Price, Quote)
- Complex Billing
- Configuration & Development
- Consolidation Accounting
- Consumer Goods
- Customer Relationship Mgmt
- Dynamics 365
- Dynamics GP
- Dynamics NAV
- Finance and Operations
- Financial Management
- Financial Services
- Invoice Processing
- KPIs
- Marketing
- Marketing Automation
- Microsoft Office 365
- SaaS
- Sales & Marketing
- Sales and Operations Planning
- Software
- Subscription Management
- Subscription billing
New solution complements the company's Marketing Automation with tools for salespeople
Defining Your Customer Journey with Microsoft Dynamics

Six steps towards successfully defining your customer journey with Microsoft Dynamics
A new event on November 2 features four vendors that have helped thousands of Dynamics customers
Using Multiple Lead or Scoring Models to Deliver the Right Message Across the Customer Journey

Tracking and assigning values to prospect activity is just one small piece of the customer journey. Contact scoring has a place across the entire customer lifespan
User Adoption of Microsoft Dynamics 365 and Marketing Automation

Reap the many benefits of CRM and marketing automation working together to maximize ROI
Going beyond traditional, disparate marketing and sales tactics and building a unified strategy
Powering Marketing Automation Campaigns with Dynamics

A few ways marketers can capitalize on their CRM data to reap the benefits
Balancing Operational Excellence and Customer Value in Business Process Outsourcing

Reinventing the back office to drive customer value
- AP Automation
- Accounting
- Automotive
- Azure
- Banking
- Business Process Mgmt
- Collections Management
- Consumer Goods
- Content Management
- Credit Card Processing
- Customer Experience (CX)
- Customer Relationship Mgmt
- Data Migration
- Distribution
- Dynamics 365
- Dynamics AX
- Dynamics GP
- Dynamics NAV
- Energy
- Enterprise Architecture
- Enterprise Asset Mgmt
- Financial Services
- Food & Beverage
- Governance, Risk, and Compliance (GRC)
- HR Management
- Health & Wellness
- Healthcare
- IT Asset Management (ITAM)
- Insurance
- Inventory Management
- Labor Management
- Life Sciences
- Marketing Automation
- Microsoft Azure
- Microsoft Excel
- Microsoft Office
- Microsoft Office 365
- Microsoft Outlook
- Oil
- Order Management
- Pharmaceuticals
- Power platform
- Process Manufacturing
- Procurement
- Professional Services
- Regulatory Compliance
- Retail
- Retail POS
- Risk Management
- SaaS
- Sales & Marketing
- SharePoint Server
- Software
- Staffing & Recruiting
- Supply Chain Execution
- Supply Chain Management
- Tax and Accounting
- Telecommunications
- Transportation
- User Management
- Utilities
- Warehouse Management
- Waste Management
- Workflow Management
Segmentation Strategies for Microsoft Dynamics and Marketing Automation

Learn how to use your CRM to create a segmentation strategy that personalizes your messaging to each member of your marketing list
How to Use Marketing Lists in Dynamics to Power Your Marketing Automation Strategy

If you’re not already using Marketing Lists, these are especially effective when integrated into your marketing automation platform (like the emfluence Marketing Platform)
22 Marketing Ideas for 2022

We’ve curated the ‘best of the best’ of Marketing ideas with both strategy and tactics to deliver fast wins in 2022
Track Your Competition with the Microsoft Dynamics Competitors Entity and Marketing Automation

Want better insight into where you’re winning or losing your deals? Try leveraging the Competitors entity in Microsoft Dynamics 365
Customizing the Account Entity in Microsoft Dynamics CRM/CE

The out of the box configuration of the Account Entity in Microsoft Dynamics CRM has room for improvement when it comes to user experience
Marketers must cater to these new digital demands to fill the pipeline and drive the bottom line
Benchmark Report: The State of Marketing in Microsoft Dynamics

Valuable insights on the State of Marketing in Microsoft Dynamics today